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Partnered With Salterra

Custom WordPress for restaurants.

Menu visible without clicking, reservation widgets integrated cleanly, dedicated catering pages, and online ordering built in — hand-coded for the restaurant that's tired of a site that looks like a food delivery app's template.

10+
Years Family-Run
(Salterra Heritage)
100%
Hand-Coded
Themes
Menu.
Visible Without
Clicking
100%
Client-Approved
Before Launch
— Why Custom

Restaurant guests make decisions in seconds. Most restaurant websites waste those seconds.

Why custom WordPress for restaurants?

Most restaurant websites fail at the basics. The menu is a PDF that opens in a new tab. The hours are buried in the footer. The reservation button redirects to a third-party site that looks nothing like the restaurant's brand. The catering page doesn't exist. And the site hasn't been updated since 2021.

A custom WordPress build for a restaurant solves these problems at the design level. Menu as native content — readable by Google, update-able from the WordPress admin, and visible on the homepage without clicking. Reservation integration embedded cleanly into the page design — not a jarring OpenTable widget floating over your food photography. Catering pages that actually capture this high-margin inquiry, rather than burying it in a nav item nobody clicks.

Restaurant sites also need to convert in a specific way. A diner in a car deciding between two restaurants will look at your site for under 20 seconds. Your hours, location, menu price range, and "reserve" button all need to be visible before they scroll. We design for that moment from the first wireframe.

— What's Included

Every restaurant WordPress build ships with all of this.

Industry-specific deliverables built on top of our standard custom WordPress foundation.

/01

Custom-coded theme

Hand-written PHP, HTML, CSS — no templates, no page builders. Built for the visual and editorial character of your restaurant.

/02

Native HTML menu

Menu built as readable HTML content — visible without clicking, indexed by Google, updated from the WordPress admin. Multiple menus (lunch, dinner, brunch, seasonal) supported.

/03

Reservation integration

OpenTable, Resy, Yelp Reservations, or a custom form — embedded cleanly into the site design. Not a floating widget that looks like a different site.

/04

Catering page

A dedicated catering section with menus, minimums, service areas, and an inquiry form. The page that captures the high-margin inquiry most restaurant sites miss entirely.

/05

Online ordering integration

Toast, Square, Clover, or third-party delivery platforms as appropriate — embedded cleanly, not as a popup or generic redirect.

/06

Hours + location prominence

Hours, address, phone, and map visible above the fold on mobile — not buried in a footer. Designed for the 20-second decision moment.

/07

Restaurant + LocalBusiness schema

JSON-LD covering cuisine type, hours, price range, reservations accepted, menu URLs, and location. Improves appearance in Google search and Maps.

/08

Performance + image optimization

Food photography is often large files. We handle image optimization, lazy-loading, and format conversion so the beautiful photography doesn't tank load time.

/09

Private events / buyout page

A dedicated page for private dining, buyouts, and event inquiries — with a structured request form that collects party size, date, and requirements.

/10

Training + menu update docs

A simple menu-management workflow so your team can update seasonal items, prices, and availability without touching code or calling a developer.

— Page Architecture

Pages we build for restaurants.

Every page serves the guest's decision — before they walk in the door or place an order. These are the ones that do that work.

— Page Type / 01

Menu Pages

Native HTML menus — lunch, dinner, brunch, bar, seasonal — each readable by Google, searchable, and updated from the WordPress admin. No PDF-only menus.

— Page Type / 02

Reservations

Reservation integration or a custom request form, designed to feel like part of the site rather than a third-party widget drop-in.

— Page Type / 03

Catering & Events

Dedicated catering and private events pages with menus, minimums, service areas, and structured inquiry forms. The high-margin pages most restaurant sites don't build.

— Page Type / 04

About / Story

The founding story, chef bio, and sourcing philosophy that differentiates an independent restaurant from a chain. The page that makes someone feel something before they visit.

— Page Type / 05

Gallery

Food photography and ambiance shots displayed at full fidelity — a visual case for the restaurant that loads fast on mobile without sacrificing quality.

— Page Type / 06

Gift Cards

A gift card purchase page integrated with Square, Toast, or your POS — captures revenue that would otherwise go to a generic gift card site.

— The Solution

The Tucson Web Design Co. Method.

Every custom WordPress build follows the same four-phase lifecycle. You'll always know what phase you're in and what happens next.

See the full Method →
— Phase 01

Designed.

Strategy + visual design, walked through with you in real software.

— Phase 02

Approved.

Nothing gets built until you sign off — every page, every word.

— Phase 03

Built.

Custom-coded WordPress, weekly progress sent, no surprises.

— Phase 04

Maintained.

We stick around — optimization, updates, growth partnership.

— Frequently Asked

Questions from restaurants.

Q.01

How do you handle the menu on the site?

We build menus as native HTML content — visible without clicking, indexed by Google, and updated from the WordPress admin without a developer. Multiple menus (lunch, dinner, brunch, bar, seasonal) are supported. No PDF-only menus that users can't read on mobile and Google can't index.

Q.02

Can you integrate our reservation system?

Yes. OpenTable, Resy, Yelp Reservations, or a custom form — embedded cleanly into the design rather than a jarring widget. If you handle your own reservations by phone, we can build a simple custom request form instead.

Q.03

Can you build a catering page?

Yes, and we consider it one of the most important pages on a restaurant site. A dedicated catering section with menus, minimums, service areas, and a structured inquiry form captures high-margin business that most restaurant sites leave on the table by burying catering in a nav link.

Q.04

How do you handle online ordering?

We integrate with Toast, Square, Clover, or third-party delivery platforms as appropriate. The integration is embedded cleanly into the site — not a popup or redirect to a generic ordering page that breaks the brand experience.

Q.05

How much does a restaurant WordPress site cost?

Most restaurant builds fall between $4,000 and $9,000 depending on menu complexity, integrations, and content needs. We share the full quote before work starts.

Q.06

How long does the build take?

Five to nine weeks for most restaurant builds. Full-service restaurants with multiple menus and multiple integrations take longer. We give you a written timeline before Phase 03 (Built) begins.

Q.07

Do you add Restaurant schema markup?

Yes. Restaurant schema covering cuisine type, hours, price range, reservations accepted, menu URLs, and location is standard on every restaurant build. It improves how your listing appears in Google search and Maps results.

Q.08

What happens after launch?

Phase 04 (Maintained) covers updates, security, and performance — including seasonal menu updates if you need them. We build a simple menu-management workflow so your team can update items without a developer.

— Ready to build?

Let's talk about your restaurant.

Every restaurant WordPress build starts with a 30-minute conversation. No slide deck, no pitch — just a real talk about what your place needs and whether we're the right shop to build it.

— Or, quietly:

Send us your current site.

If you'd rather not talk yet, send us your URL. We'll send back an editorial-style audit covering design, performance, SEO, and conversion — usually within 3 business days. No follow-up sales sequence.

Get a free website audit
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