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The Salterra Family

Partnered with Salterra.

Tucson Web Design Co. is the dedicated web design arm of Salterra — a family-owned internet marketing and business automation firm. Web build leads to SEO leads to automation, all under one family of agencies, all with the same standards.

— Why This Matters

One family. Two specialties. Same standards.

Most web design firms build your site, hand you a login, and disappear. Then six months later you realize the site doesn't rank, doesn't convert, doesn't have a follow-up sequence, and nobody's keeping it maintained. You're back to square one — calling another agency, paying again for what should have been built right the first time.

That doesn't happen here. Tucson Web Design Co. handles the build. Salterra handles everything that comes after: SEO, paid traffic, content strategy, CRM setup, lead routing, follow-up automation, ongoing optimization. Same family of agencies, same approval-first workflow, same long-term relationship.

"We build the foundation. Salterra builds what grows on top of it. You only ever deal with one family."

The partnership is structural, not promotional. Web work hands cleanly off to growth work when you're ready. No new agency to vet, no new contract to negotiate, no learning curve for the next team — because there is no next team. Same people. Different specialty.

— Who Does What

The full growth stack, under one family.

Tucson Web Design Co.

Custom WordPress builds.

Hand-coded WordPress themes built from scratch for your business. No page builders, no template repackaging, no off-the-rack work. Editorial-grade design, performance-tuned, accessibility-ready, schema-marked from day one.

  • Custom theme design + development
  • Conversion-tuned landing pages
  • Redesigns + migrations (SEO-safe)
  • WooCommerce builds for service businesses
  • Brand identity systems
  • Ongoing care plans
Salterra

Internet marketing.

The growth layer once the site is live. SEO done the way that still works in 2026 — authority depth, real content, technical foundations, local visibility. Paid traffic built around the conversion architecture of the site itself, not generic ad templates.

  • Local SEO + Google Business Profile
  • Technical SEO + site auditing
  • Content strategy + production
  • Paid search (Google Ads)
  • Local PPC + landing-page testing
  • Monthly reporting in plain English
Salterra

Business automation.

The plumbing behind the leads. The site captures the form, but what happens next is where most agencies fall off. We set up the CRM, route the leads, sequence the follow-ups, book the calendars, log the touch-points. The mechanical layer that turns inquiries into clients.

  • CRM setup (HubSpot, GoHighLevel, etc.)
  • Lead routing + email/SMS automation
  • Calendar booking integrations
  • Follow-up sequences + drip campaigns
  • Pipeline tracking + sales handoff
  • Quarterly tune-ups
Both Together

The long relationship.

The reason this partnership exists is that most clients need all three over a five-year horizon — and most agencies can only do one. By having both shops under one family, we give you continuity. The team that built your site is the team that markets it and the team that automates it. No handoffs. No re-onboarding. No agency churn.

  • Single point of contact across all three
  • Consistent communication standards
  • Aligned approval gates
  • One family, one set of standards, one long relationship
— How It Works

From web build to full growth stack.

01

Start with the build.

Most projects begin with Tucson Web Design Co. We build the WordPress site — designed, approved, built, maintained — to the standards that make everything else possible. A site that ranks, converts, and won't fall over six months later.

02

Layer on internet marketing.

Once the foundation is live, Salterra takes over the visibility work. Local SEO, content production, paid traffic where appropriate. The site already has the schema, the speed, and the conversion mechanics — Salterra adds the demand.

03

Automate the back end.

When the leads start arriving, Salterra builds the operational layer — CRM, routing, follow-up. The handoff from website form to closed deal becomes a sequence, not a manual scramble.

04

Stay in the relationship.

The site keeps getting maintained, the SEO keeps getting refined, the automations keep getting tuned. Most clients are in some flavor of relationship with this family of agencies five years after the initial build. That's the model.

— Next Step

Start with the build.

Every Salterra engagement starts with a Tucson Web Design Co. consult — even when the long-term play is growth and automation. Book a 30-minute conversation about where your business is and where you want it to go.

Book Consult → Free Audit